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Online Casino's Marketing Genius
Golden Palace.com is a casino site
determined to become a household name. Drew Black is the director
for marketing at Golden Palace and is using very unorthodox
advertising techniques to get people to pay attention to the
online company.
Drew is using another big name online
site in order to bolster his own . E-bay, who is known buy
millions as an electronic mega store that provides anything from a
pin to an elephant, is the medium Black has chosen to get the
palace noticed by the public. Through bidding on ridiculous items
in the name of the casino site he markets, he has successfully
gotten the press and avid e-bay bidders interested in trying to
figure out exactly what he is doing.
Not only is Black shelling out big
dollars for the items purchased on e-bay, he is also buying the
oddest products for the sole purpose of drawing the most
attention. A recent bid involve over $10,000 for a pretzel shaped
like the Virgin Mary enveloping the baby Jesus in her arms.
Everyone thinks that the marketing executive has lost his marbles
bidding on such ridiculous items. The fact of the matter is the
"everyone factor" is what is driving Drew to push for in this
seemingly absurd campaign.
It is time for the general public to
face the music. Black has got them hooked. Even the BBC is
interested in the dealings of this online casino marketing
executive's behavior. The marketing ploy is even more economically
sound considering the billion dollar campaigns that are employed
in a more orthodox arena.
Getting to more people for less makes
Black Crazy...like a fox. He has successfully gotten into the hen
house and he is loving the view. The Golden Palace casino is
reaping the benefits of his shrewd methods. Drew is undeniably
clever. His method of advertisement is also brilliant because it
stands out amid the screaming mediums previously used for online
casinos. Unfortunately with all of the press generated by the
stunt, Black will not be alone in his e-bay auctioning stunt for
very long.
This innovative executive deserves to
be touted. However, the prevailing question becomes; What is he
going to do next?
-Current
Online Casino News-
-August
News-
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